A consulting-meets-creative firm that partners with founders who are disrupting industries. We are devoted to removing blockers, sourcing solutions, and accelerating the path to growth.

Cooth is where vision meets integration.

Startups and foundations with big plans that don’t want to waste time and money on partners that don’t listen, care, or deliver. 

We work with those who aren’t waiting for the solution, but creating it.





Our strengths





Sound like your pain points?

how we collaborate

Our team is no stranger to building from the ground up. We know what it means to start from scratch, take the risk, and wear as many hats as the job demands. Cooth takes the time to get to know your business. We roll up our sleeves and set goals, build plans, and mobilize internal and external resources so you can focus on what you do best.

Cooth offers monthly advisory support with clearly defined KPIs that are co-crafted throughout the scoping process. We help you achieve results, and we’ll always be honest about what you need—and what you don’t. We take pride in our ability to deliver top-notch service and strive to be the best part of your day. We don’t take ourselves too seriously and know how to balance enjoyment with viability – because life is too short to not have a little fun…especially on your way to the top.

welcome to cooth.

our founders

photo of Courtney Bensinger

Courtney Bensinger

Co-Founder & CEO

Courtney’s experience is where operations and creativity collide. She eats, sleeps, and breathes operational efficiency and expertly manages creative projects with vigor and excitement. Courtney is passionate about enabling entrepreneurs through solving their cross-functional business challenges, developing solutions that drive results, and building tech-stacks most companies dream of. 

Courtney began her career working in corporate social responsibility at Comcast where she was focused on managing company-wide philanthropic campaigns and regional nonprofit investments. She pivoted to scratch her creative itch when she joined Celtra, an AdTech agency, where she worked in partnership with the CEO to manage company-wide initiatives during a $15m Series C round with WPP and Unilever Ventures. She was also instrumental in creating the first digital (un)conference on Richard Branson’s Necker Island with the largest thought leaders, CEOs, and artists in digital.

Courtney most recently spearheaded operations at Main+Rose, a global creative agency, after joining the founders at the start of their journey. She was responsible for building the foundation for systems, processes, culture, business development, and client services and helped scale the agency 5x while reducing operational expenses by 20%. Courtney holds an MBA from Boston College and a bachelor’s degree in management and global perspectives from Bentley University.

Maria Cate

Co-Founder & CBO

Maria’s background spans b2b and b2c business development, brand strategy, and marketing. She is passionate about working hands-on with entrepreneurs to understand their goals and help bring their visions to life. Maria sits as a Co-Chair on the Young Professionals Board at Embarc Collective and as a Startup Mentor at Techstars, where she advises and mentors founders who are building bold, scalable, thriving companies. 

Maria launched her first company in college and partnered with global brands to develop market-specific point-of-sale assets and apparel. She started her formal career at Red Bull overseeing regional field marketing programs moving quickly from Atlanta, to Charlotte, to Los Angeles. In LA she joined the national retail marketing team and managed Red Bull’s shopper programming at Walmart, Target, Sam’s and Costco. Maria’s first go at a startup was at WHOOP where she stepped in as one of the first sales hires and helped build the foundation for their enterprise team – driving the company’s valuation to $3.6bil.

Maria started working more closely with founders and VCs when she joined the global creative agency Main+Rose and led new business relationships and growth. Maria holds her MBA from UMGC and a bachelor’s degree in Entrepreneurship from the University of Tampa.

WE ARE disruptive.  fearless.  versatile.  self-aware.  compassionate.  grounded.  funny (sometimes).